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How to Choose Corporate Entertainment Which Suits Your Brand

December 11, 2018 by Tim Grable

The corporate entertainment you book for your events will contribute to how people perceive your brand.

A well-picked act can raise your brand awareness and help you reach your audience emotionally – which leads to increased brand attachment.

On the other hand, if your brand is associated with a performance which sends the wrong message or is just not right for your brand, it can do more harm than good.

Luckily, this is something you have control of.

So, how do you make sure the entertainment is in sync with your brand identity so that you can reap all the benefits? Read on to find out.

Start with the Core Values You Want to Emphasize

Every brand has a specific set of values that best reflect its vision. Those company values should be communicated to customers, partners and those within the organization.

Therefore, a great place to start is to put together a list of values which make the essence of your brand identity and think of entertainment which may help convey them.

For instance, if your brand is all about empowerment, helping others and growing world knowledge, booking a motivational speaker would be an excellent pick.

Or perhaps you want to highlight the innovative nature of your brand and emphasize how much you value originality and creativity. If that’s the case, you can consider booking an act that stands out from the rest, like a live event painter or a sand artist.

There are many different directions you could go here; the important thing is to ensure the corporate entertainment is relevant and ties in with your brand core values.

Think about the Long-Term Goals

Live events come with a great opportunity not only to express your brand’s identity but also to take steps towards achieving future goals you’ve set for your brand.

A well-chosen speaker, for instance, can help communicate the goals you have for your brand while building powerful emotional connections with the audience.

The best speakers out there have a way of reaching the audience at a human level thanks to their creative messaging, flawless delivery and commanding stage presence.

So, consider booking a speaker who is willing and prepared to customize their presentations to include aspects which are connected to the long-term mission of your brand.

For example, let’s say your branding encompasses a promise to improve customer service continuously. At your next company event, you could include a keynote speech on how to create remarkable service by an expert in this field.

This way, attendees will be more likely to buy into your vision for the future and feel inspired by it.

Need More Help Picking the Right Corporate Entertainment for Your Brand?

We hope that the information provided in this article has helped you shape a better understanding of what you need to take note of to pick corporate entertainment that is consistent with your brand.

However, if you need additional help, then feel free to contact us at 615 283 00 39 to tell us more about your brand and your next event. Let’s work together to bring the right entertainment at your events.

The Basics Of Throwing A Big Corporate Event

December 6, 2018 by Tim Grable

A large corporate event can put a little bit of pressure on you because it can take some time to figure out how to please everyone.

While every person likes very different things when it comes to events, there are some tips you can use to make sure the event will run smoothly, and the majority of the attendees will talk about it after it’s over.

Here are our essential tips for throwing a big and successful corporate event.

1. Pick The Right Venue

After the range date of the event is set, the first thing you’ll need to do is book the venue. Even though you won’t know exactly how many people will RSVP for an event that’s months from now, it’s essential to make at least an estimation of how many people will attend.

This is going to help you pick the best venue according to the size of the crowd.

If you end up having too much space, it will seem as if people didn’t want to attend and that’s going to look bad. Having an over-crowded venue will not be the best scenario either because the guests won’t feel comfortable.

Another aspect to keep in mind when picking the venue is accessibility. It should be easy to get there by car (personal, taxi, or any other car sharing services) and parking needs to be available as well.

2. Personalize The Space

No matter when you decide to organize it, it’s essential to pick a theme and then choose how you’re going to personalize the venue.

From decorations to food, the colors you’re going to choose, the invitations and even the way you’re going to communicate the event, everything needs to be connected to the event’s theme.

3. Choose Catering Wisely

When organizing a large corporate event, you want to make sure that you work with a caterer that has experience doing events with hundreds of people.

The last thing you want is to run out of food or drinks. That is why you need to hire a catering company that’s reliable and can potentially help you overcome unexpected situations.

4. Have A Wow Moment

This significant event is also most probably the most important you’re throwing during a year, which is why it’s essential to surprise your guests so they can remember it even weeks or months after it’s over.

The best way to do this is by booking either a keynote speaker that’s also a celebrity or by hiring high-quality entertainment, such as a mind-blowing magician or a ventriloquist act seen on America’s Got Talent.

5. Automate What You Can

When planning a large event, you’ll have many things to worry about on your checklist, which is why automating certain aspects can save you much time.

Here are some a couple of things you can automate:

Social media promotion – you can create a set of social media posts ahead and then use a social media management tool to schedule them. This way, you won’t need to post them every single day on multiple accounts manually.

Tasks – to make sure you don’t forget anything important, plan everything and write everything down. Then, start adding tasks in your calendar and include reminders for them.

Throw Your Big Corporate Event in Style

A big event doesn’t have to intimidate you – as long as you start organizing it way ahead of time and you follow the tips we mentioned in this post.

Want some help to bring the WOW factor into your event? Then give us a call at (615) 283-0039 so we can discuss how to make that happen.

Why Corporate Entertainment Is Not Something You Should Ignore

October 27, 2018 by Tim Grable

The reality is that there are event organizers who often dismiss the importance of corporate entertainment.

Many settle for the idea that any type of performer will do the trick, while some overlook this idea entirely.

This is often a completely missed opportunity and it is a mistake you should avoid entirely if you want your event to be a resounding success.

Why is that?

Because hiring professional performers will result in a considerable bump in quality for your events. Not only that, but it also shows that a lot of thought and effort is being put into the event’s planning, which is something that people will truly appreciate.

In this article, we’ll explore some of the tangible benefits that corporate entertainment offers.

The No. 1 Way to Engage the Audience

Carefully chosen entertainment strikes a chord with your guests. It makes the audience have fun. As a result, they become more invested in the event, which means they are more prone to socialize and engage with others.

As an event organizer, your priority is to know precisely the personality of the audience you are aiming at. Afterward, your aim is to get the performers who match the audience’s preferences.

This is important to maintain the guests upbeat and engaged throughout the duration of the whole event.

Brian Biro is an expert when it comes to engaging with the audience. He is an excellent keynote speaker and coach which will not only entertain the guests but will also deliver an educational experience.

This makes him an excellent pick for your event. So you won’t believe the positive effects that he’ll have on the audience.

A Platform to Send a Powerful Message

Whether you are promoting a product, holding a teambuilding, gala, fundraising event or luncheon, the bottom line is that through it, you’re attempting to communicate a message to the audience.

Moreover, since your event is generally perceived as a reflection of your values and vision, you want to make sure that the attendants are enjoying every minute of it.

When it comes to corporate entertainment, choosing the right type of performer can make a world of difference.

A performer with much expertise will make the event a more pleasurable experience which in turn will make the guests more receptive to the message that you want to send across.

A Remarkable Publicity Tool

Successful events are the ones that people talk about with glee, quite some time after they have ended. So what plays a significant role in making an event memorable?

Entertainment. Making your guests feel good at all times is an easy way of making the event stick in their minds. Later on, after the event has finished, people will talk about it at work, during breaks or in their social circles – friends and family.

Word-of-mouth promotion is always a good thing, and it pays off when it reaches the right ears.

Having a good reputation among the community is bound to make people look forward to the next event with enthusiasm. The next time you’ll be hosting one, you will surely see growth in attendance.

Let the Experts in Corporate Entertainment Handle it

Regardless of the type of event you’re organizing, hitting the mark with the right kind of entertainment yields outstanding benefits.

Are you interested in booking the speaker featured in this article? Alternatively, maybe you’re looking for other types of performers? If you are, then contact us at (615) 283-0039 so we can talk about your event.

How to Turn a Corporate Event into an Entertaining Experience

October 25, 2018 by Tim Grable

Who said that a corporate event couldn’t be an entertaining experience, right? The key to adding the fun factor to this type of event is to put a little bit more thought and effort into organizing exciting extra activities.

You see, the reality is that team buildings and meetings can end up being rigid and bland. So, to revitalize your team’s expectation of these types of events, a bit of variety is in order.

So what you can do in this case is to add something truly special to the event’s program. Something that your attendants can look forward to.

If this idea rings a bell with you, then be sure to keep on reading this article. We have a few suggestions that will make people more excited about attending your events.

1. Organize a Workshop

When planned right, a workshop can be an excellent way to make a corporate event more exciting. It can make a significant difference depending on how you organize it.

During this workshop, you can focus on group activities, allowing participants to spend time interacting with each other.

You can organize a group activity for brainstorming new ideas and goals for the future year or maybe strategies on how to deal with certain business-scenarios.

If you want to take things to the next level, get an expert on board, someone with experience in holding a workshop that is both entertaining and educational.

Chip Eichelberger is the best man you can hire for these services. He is a business expert with many years of experience to back him up. What Chip can do for the attendants is to provide training sessions which will teach them how they can be on top of their game at all times.

2. Include a Concert

You can never go wrong with high-quality music. Also, organizing a concert is precisely the type of activity which will heighten people’s interest in your corporate event.

The concert can be set as a highlight of the evening. You can even set it as a headlining act in the event’s program.

If you’re planning to go ahead with organizing the concert, the first things that you have to get out of the way are the logistics. Getting a stage set or booking a more prominent venue must be handled diligently.

Afterward, once the stage is set, you can look into hiring a performer that is bound to rock the audience.

Spags is an electric violinist who will energize the attendants. She is the perfect choice for adding a dose of entertainment, class, and elegance to your corporate event.

3. Hire a Comedian

An idea that shouldn’t be scoffed at is hiring a comedian and focus purely on providing unhinged entertainment for your audience.

So contrary to what some may believe, a comedy show can also serve as a learning experience. Many comedians tackle topics that have much substance and allow for a meaningful discussion to be had about them.

Bill Stainton blends comedy with valuable lessons about business and leadership, making him the perfect choice for your event. By hiring Bill, you can expect a comedy show of gigantic proportions.

Find the Right Performer for Your Corporate Event

Hiring a performer can raise the entertainment level of your event to eleven. So, don’t miss the opportunity to offer the audience an experience that they can look forward to in excitement.

If you are interested in booking the best talent for your event call 615 283 0039 and we will gladly help you!

Why Leadership Training Is Important for Your Employees

September 3, 2018 by Tim Grable

The growth of an organization relies on its employees. So if you want to build a successful company, it’s essential to invest in effective leadership training.

This is not something only managers or business executives should participate in. Every employee can benefit from leadership coaching because it can genuinely increase the quality of their work and performance.

Jack Welch, former chairman of General Electric, said:

Before you are a leader, success is all about growing yourself. When you become a leader, success is all about developing others.

He understood employee development represents a competitive advantage. Here are the main reasons why you should consider leadership training for your organization.

1. Increase Employee Retention

Most companies are struggling with employee retention, which means they are losing a lot of money because people are leaving their organization to find new opportunities.

Employee training makes them loyal because they will feel they are essential to your company. Organizations which invest in their employees are perceived as being more attractive workplaces.

2. Improve Employee Engagement

Highly-engaged employees are more productive and overall, perform better than those with low engagement.

The secret behind keeping your employees engaged in your organization is teaching them to give feedback. This is one of the things people learn through leadership training. Constructive feedback helps employees learn from their mistakes and improve the skills they already have.

On the other hand, training programs give people something to look forward to.

3. Nurture Future Leaders

Vince Lombardi once said “Leaders aren’t born. They’re made.”

This means leadership can be nurtured by using training programs to enhance the abilities people already have in them.

Employee development will create a larger pool of capable workers which can be eligible for future promotions.

3 Speakers to Consider for a Leadership Training Program

Hiring experts outside your company is a fantastic way to ensure your employees will be getting the most value of the leadership training. They can provide valuable, expert insights and also bring a fresh perspective on the topic.

Here are 3 professionals we recommend hiring.

Brian Biro

Brian is one of the most popular speakers and teachers of leadership, possibility thinking, thriving on change and team-building.

He has been doing this for the last 25 years, and he managed to deliver over 1.600 presentations to diverse organizations such as Lockheed Martin, the US Army, Microsoft, the University of Notre Dame, UCLA, the North Carolina Association for the Advancement of Teaching, Starbucks, Boeing, Allstate Insurance and many more.

If your goal is to engage and energize your team by organizing an event which covers leadership, then Brian Biro is a top option to consider.

Jones Loflin

Jones Loflin has over 22 years of experience in speaking and training. He’s genuinely passionate about helping people succeed and teaching them how to create the perfect environment so they can deliver their best work.

Your audience will also learn from Jones what are the main areas they need to address as a leader and what may be limiting their success.

Cheryl Cran

Cheryl is a leadership expert who has worked with important clients such as AT&T, Gartner, General Electric, KPMG or Kaiser Permanente.

For the last 20 years, she has been studying the best ways to apply leadership mastery. Her research on the future of work and change leadership has been featured on important media outlets such as CNBC, Huffington Post, Metro New York, Readers Digest, Financial Post and Fox.

If you want to train your employees on how to become leaders in the future, then Cheryl is a great speaker to have for an event.

Plan Your Next Employee Development Programs

If you want to grow your business, you need to do it with the right people. After attracting them to your company, it’s also essential to retain them through various leadership training programs which are going to help them develop within your organization.

If you need to hire a leadership expert for one of your training programs, contact us at (615) 283-0039.