Last updated on December 24th, 2017 at 05:40 am
We all know that stories are often visual, audible or readable because this is how we are used to getting in contact with them since we were little.
However, have you ever thought that stories could be created out of sand as well?
We know – it sounds weird, unheard of and uncommon to connect sand and stories, but Joe Castillo proves that this combination is incredibly powerful.
Do you want to find out more about Joe and his sand skills? Then keep on reading.
Who Is Joe Castillo?
Joe was born and raised in Mexico City, where he was surrounded by the art and eclectic culture of an international city.
His passion for art and storytelling was developed from the time he was a teenager when Joe created his own comic book series.
Later on, he moved to Florida where Joe attended Ringling School of Art and graduated from Florida Bible College.
Then, he started his own business called The Advertising Library, an agency in Knoxville, Tennessee. After being in the advertising business for more than 20 years, Joe Castillo decided to become a sand artist, which allowed him to express himself and send messages through this unique way of storytelling.
However, now you are probably wondering what sand art is. Let’s find out.
What Is Sand Art?
Sand Art is also known as Sand Animation, Sand Painting or SandStory.
Joe uses his hands, sand, a light table, and music as a medium to create art and stories. He creates different scenes which are displayed on a screen so that the audience can see everything that he is doing.
Music is employed so that the scenes appear to be fluid and it makes the transition smoother. The amazing thing about this form of storytelling is that the story does not need to be put into words. You can see below an example of what he does.
This unique type of content stimulates the mind, captures the eye, the music engages the ears, and, most importantly, it grips anyone’s heart.
Joe Castillo is a world premier Sand Animation artist and has already been seen live in all 7 continents, over 43 countries, and into 35 different languages. His popularity made it clear that sand art is a universal way to tell a story.
Joe Castillo Is More than a Sand Artist
Joe has been a master storyteller since he was a teenager when he created his first comic book. His passion for combining different arts to tell stories allowed him to perform for Fortune 500 Companies to help them promote a corporate message.
Moreover, his experience does not stop here because he is also a keynote speaker and a motivational performing artist.
He performed at various banquets, spoke at product launches, grand openings and other corporate events. His main gift is to take any message and make it resonate with the audience.
Joe even made it to the finals of America’s Got Talent back in 2012, which made him even more popular in the entertainment industry.
If you think that Joe is the perfect storyteller for your next event, give us a call at (615) 283-0039, and we can talk about your needs.
Also published on Medium.
