Organizing a charity auction can be difficult without a few pointers in the right direction. You can get lost among all the details of the event.
As a charity event organizer, you have to ensure the essentials for a successful fundraising experience.
Luckily, that’s what we’re here for. We’ve compiled a list of tips that shouldn’t be missing from any organizer’s arsenal.
1. Get a Special Event Spot
That shouldn’t be a secret for any charity event organizer. Part of any successful fundraiser is knowing how to pick your location.
If you think about it, it makes sense. Would you tell your friends you attended a charity event in a small room on a dark alley? Of course, you wouldn’t.
If you’re on a budget, at least go for a roomy house with great curb appeal. Guests driving up to the house will be impressed by its looks. It should also feel inviting and warm, with enough space for interaction between patrons.
Communities drive auctions to success, so the comfier your audience is, the better.
2. Don’t Forget about Your Pitch
It’s your duty as a charity event organizer to get your attendees excited. After all, no event is successful without a pumped up crowd.
Get the best sound system so your guest speaker can be heard in all their glory. If it’s a more intimate setting with a small audience, you won’t need one.
Speaking of which, you’ll need a talented speaker at your event. You want to detract from the serious nature of your cause and lift the spirits of the audience. Otherwise, you end up with a bunch of sad people who aren’t willing to donate.
Comedians such as Daren Streblow are just the kind of act you need to promote what your event is about in a catchy manner.
3. The Charity Event Organizer Must Set an Event Goal
If you want a good return on your investment, you should create awareness about your goals. It’s no use to organize a charity event without setting goals. Your patrons will feel like you don’t need those funds that much.
Create a sense of urgency about the whole thing. “$5000 until 9 PM! $10000 until 11 PM!” It gets people on their toes about how important your cause is.
Your staff will probably care the most about your goal. At the end of the day, they’re helping you in whatever way they can. They will want to see results to feel like their actions actually aided your cause.
4. Your Staff Should Be Enthusiastic about the Event
Speaking of staff: The atmosphere depends a great deal on how your staff views your charity. They should see it as a big deal.
The more excited the team is about the auction, the more they’ll project that excitement to your patrons. Think about it this way: Would you be excited for an event if a someone just greeted you with a droning “hello” on your way in?
After you’ve covered these four bases, you and your guests can have a much grander time. In the end, it’s all about creating the proper mood for your event.
If you ever need any more tips on how to organize any gathering, don’t hesitate to subscribe to our newsletter. We have all the new trends in the field!
