4 Tips on How to Maximize Your Charity Donations with Virtual Fundraising

Kodi Lee virtual concert

Written by Tim Grable

July 30, 2020


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Nowadays, a large part of people’s activities is taking place on the internet. As a result, online events have seen a surge in popularity, and it doesn’t show any signs of stopping.

With the onset of the COVID-19 pandemic, people have become more sensitive to the misfortune of others and are more willing to do their part to give back.

In these troubled times, online fundraisers are very appreciated by the public and, if done right, can be very prolific.

In the following article, we will give you 4 tips that will help you maximize your charity donations through virtual fundraising.

1) Streamline the Donation Process

People are wary about how their contributions are handled, and having a faulty platform which impedes them from donating can make them skeptical of whether they should give or not.

Because of this, you risk losing out potential donors that would otherwise have wanted to contribute to your cause.

When people will tune in for your event, be sure that the means to donate are visible so that people won’t spend time doing detective work on where to find the donation button.

Charity Donations with Virtual Fundraising

We can’t tell you what services to use for the donation process, but we advise you to pick one which can be done in as few steps as possible, without compromising any security features.

2) Incentivize Charity Donations through Prizes

You might be thinking that virtual events and prizes are incompatible, but actually, there are many things which you can offer as an incentive for people to contribute.

Donation incentives are very popular with virtual fundraising events, and they can give your online fundraiser an interesting social dynamic.

During the event itself, you can have a graph, or a milestone displayed on a screen or the event’s page to show people what sum they need to match to unlock a special prize.

Fundraising Revenue Virtual Event

This creates a friendly competition between the audience, which will prove very resourceful for the event.

As for the prizes, you can get creative with them, but you can go for vouchers, discount cards up to symbolic gifts such as diplomas and medals.

3) Live Donation Matching

In traditional fundraising, donation matching is the practice of having an organization pledged to donate a certain sum of money if the fundraiser manages to meet specific criteria or milestones.

During the event, you can put this strategy into action by partnering with an organization that’s willing to match the charity donations which your community manages to raise.

You can even add a modern twist to it and have the event’s host give a shoutout to the people who have donated.

donation matching

4) Turn Your Virtual Fundraising Event into an Experience

By far, the experience of the event itself is the most important aspect which you have to consider. The content which you will showcase during the event is the backbone of your entire fundraising effort.

People are more inclined to make charity donations if they feel as if they’re part of the event and not just bystanders. For that, a performer can help by working the audience through various activities.

We suggest booking a professional performer to enhance your viewer’s experience and to make your online event more interactive.

You will soon find out that by having genuine entertainment as part of your event, people will feel more at home and will have a good time.

Not to mention that if the performance is good enough, they will never think about tuning out of the event.

Kodi Lee virtual concert

Kodi Lee is the current champion of America’s Got Talent from Season 14.   will be presenting his first live virtual concert with his band on stage from their rehearsal studio!  He was born with optic nerve hypoplasia, which caused him to become legally blind. He has also been diagnosed with autism and has Addison’s disease.  He is one of only approximately 25 in the world today who possess his extraordinary abilities.  Kodi’s amazing gift lies within his musical expression, perfect pitch, and passion for all forms of music. Kodi has an audio photographic memory, in which he can recall music he hears after just one listen.

Looking for the Best Performers Out There?

We hope the tips featured in this article have proven useful and have inspired you to try some new things for your virtual fundraising efforts.

If you’re thinking about hiring a performer for your next event, then we’ll be glad to help you out. At The Grable Group, we specialize in providing your events with the best entertainment solutions and increase your charity donations.

Be sure to reach out to us at (615) 283-0039, and we will gladly assist you!

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