Last updated on January 7th, 2019 at 05:23 am
Non-profits are a magnificent way of doing small-business and an invaluable tool in teaching entrepreneurs about how to better manage their business.
So, how do you go about funding your non-profit? Fundraisers are the sure-fire way to do it, but they’re not an easy task. Before you consider going any further in organizing one, you need to start by creating a fundraising event checklist.
Fundraising events yield great potential to raise money for your cause. That is why you should put serious thought into planning your event.
That being said, a nonprofit fundraising event planning checklist is instrumental in giving you that much-needed plan of action.
Once you have a plan in place, it will be much easier for you to stay focused on the tasks at hand and steer your event in the right direction towards success.
Don’t worry; this article is here to help. So we have a few tips which will point you in the right direction. This article goes into detail about the essential aspects of what your nonprofit fundraising event planning checklist should contain, so keep on reading.
The First Thing You Need Is a Plan
A quite common mistake is to dive head-on into the world of non-profits and fundraisers without thinking of a way to add value to what your event offers to the audience.
Before putting anything on your fundraising event checklist, it is crucial to have a general idea of what the event is about, how it will pan out and what ways will you employ to gather funds.
Pull out some notes and start brainstorming ideas!
The event can be about any general theme, but be sure to choose one which naturally attracts an audience. People often expect the fundraising event to offer them experience in return for their involvement.
That is why, right off the bat, the best advice is to aim for entertainment and offer your audience a show to remember.
The Best Course of Action?
We’ve got you covered!
It’s easy to get lost in the details and forget about the core part of the event. A fundraising event checklist is all about getting things done.
That is why, to keep track of all essential aspects of the event, use any spreadsheet app of your choice and begin to write down those rows of information.
What you want to do is make lists to track your action. Make sure to map out the fundamentals of the event, to get a grasp on what you should focus on. As an example:
Ideas – Goals – People – When – How – Costs – Gains
Once you gather enough information, your lists begin to materialize. Then, this becomes a good starting point to develop these simple ideas into fully fledged action plans.
A Clear Goal
For starters, what your event needs to become a reality is to serve a clearly-defined purpose. An easy way to go about this is to ask yourself this question “What do I want to achieve through this event?”
Maybe you are looking to fund a specific cause you’re deeply involved with or want to bring awareness about an issue that is important to your organization and those it is meant to help.
Now, the next step would be to establish a set of objectives which will ultimately help you achieve that big goal we talked about. Here are a few examples:
- Number of attendees
- Number of potential donors
- Mentions in the press
Before you know it, you will have a roadmap of how the entire event will pan out and the first steps in your nonprofit fundraising event planning checklist will begin to take shape.
A Mind for Money
The second important step in assuring your event’s success is to have a well-defined strategy for how you will raise the amount of money you’ve set out to reach.
First off, you need to establish an estimate of how much money the event will cost you. Make sure you highlight this accordingly in your nonprofit fundraising event planning checklist.
Only after having a picture of the costs, you can make a realistic call on how much money you can expect to raise – and what the best strategies are to help you reach that target.
Don’t Forget to Include Entertainment
As the plan for your fundraising event begins to take shape, there is one more important aspect to consider – how can you showcase appreciation in return for your donors’ money and time and ensure everyone will have a good time.
This is where you need to focus on how the actual event will play out and what will the overall theme be.
A benefit concert, for example, is the perfect occasion to resort to entertainment experts. Our suggestion is to book only the best performers and promote their performance as an integral part of the event.
Sounds good? If so, you’re definitely in the right place! Here is a list of musicians and bands that have experience performing at fundraisers – with an emphasis on fun.
Put Performers on Your Nonprofit Fundraising Event Planning Checklist
The energy that you invest in planning the event should go in the experience it offers. Said experience can be provided through a plethora of ways, through either a show or group activities.
However, if there is one thing which separates less impactful events from the ones that touch the hearts of the audience – it’s the people that know how to treat a crowd – live performers.
Depending on the event’s theme, here are a few examples:
- Magicians. Also, with them, the opportunity to offer a mesmerizing experience. They provide an experience that stands out from the rest, which your audience will remember.
- Comedians. Everyone enjoys a good laugh, and that is why investing in the right comedians is a guaranteed success for your event.
- Musicians. A soulful performance enthralls the audience, and everyone remembers that one concert where they felt in tune with the music.
More to Include on Your Nonprofit Fundraising Event Planning Checklist
Setting up an event may be a messy task, but a checklist is a great tool to help you quickly figure things out and get a better idea of where to head next.
We hope that our tips proved themselves to be helpful. By carefully organizing your checklist, you will see that your event will be nothing less than an astonishing success.
We are the Grable Group, and we offer talents which may be a perfect fit for your event. Browse our catalog and turn your events into experiences worth remembering.
For more information about our talented artists and speakers, you can contact us at (615) 283-0039, and we will be happy to assist you!
Also published on Medium.