Planning a Charity Event? Here’s How You Can Boost Attendance

Written by Tim Grable

March 3, 2017

As with anything, people have learned to filter out irrelevant advertisements. It is the brain’s version of a spam filter.

Don’t believe us? What’s the last billboard or ad you remember? We are not talking about viral video ads here. Just your average advert.

You are probably struggling to think of one right now. That is why you should rely on publicity rather than ads when planning a charity event to reach your goal.

Isn’t having people spread your message for free better than you always tapping into your funds? To do that. However, you need to take some necessary steps, which you will find below.

Know Your Target Audience

If you are planning a charity event, you probably expect people to donate to a worthy cause.

To ensure they do that, you will need to do some catering. That is in addition to serving food to the guests at the event, of course.

That means researching what your attendees would be interested in seeing and hearing:

  • Music – For an exciting experience that will incite any crowd, we recommend the String Angels.
  • Speakers – America’s Got Talent finalist Joe Castillo can enchant your audience with his SandStory technique and deliver a heartfelt speech afterward.
  • Entertainers – Magician Adam Trent was featured on Ellen’s show and is sure to capture attention.

If your event features an entertaining performance, people will pass the word on to their friends.

Just don’t attempt to appease everyone. You are planning a charity event and do not want your message watered down for the outliers.

Lay the Groundwork when Planning a Charity Event

No fundraiser in the digital age can succeed without an Internet presence. Find someone that can create a website for your charity.

You do not need to go all professional. Make it user-friendly and catchy enough to share it on social media.

Be sure to test it thoroughly. You do not want people to visit and exit the tab instantly because of technical issues or a slow experience.

Look for organizations similar to yours and share your web pages with each other to reach a greater audience.

Contact Local Media Outlets

Radio stations, magazines, newspapers, you name it. Just be sure to include all the interesting details about your event.

news, tv , reporter, anchor

You know, the whole “five W’s” aspect. It is something all journalists are familiar with and can help you get the word out about your event faster.

  1. Who – Talk a bit about who is organizing the event. Keep it short. After all, it is about your cause, not about you.
  1. What – What do you hope to achieve with your fundraiser?
  2. When – Set the date of your event.
  3. Where – The location.
  4. Why – People will be spending time (and hopefully money) to attend your event. Why should they give you the time of day and choose your cause?

Besides mentioning the cause, tell them about the entertainment you will provide.

Yes, you are catering to the selfish side of people. However, once they hear your heartfelt message, they will open their hearts (and wallets) to your cause.

Need help booking solid entertainment for your charity? Give us a call today at 615-283-0039 or get in touch through this form.

You May Also Like…

The Best Virtual Team Building Activities (1)
The Best Travel, Food and Wine Virtual Experiences
Hire the Best Virtual Magic Show
The Best Virtual Experiences for Corporate Events and Remote Teams
Hire the Best Virtual Hosts for your Online Event
The Best Virtual Comedy Show (1)
Hire the Best Virtual Mentalist Show
Hire the Best Virtual Opener for Your Online Conference
Best Virtual Awards Ceremony
Hire the Best Musicians for a Virtual Concert
Hire the Best Corporate Virtual Event Ideas (Under $3500)
Book the Best Interactive Virtual Magic Show (under $7500)
The Best Virtual Entertainment (under $7500)
Hire the Best Celebrity Chef
Hire the Best Virtual Entertainers from America's Got Talent
Hire the Best Virtual Dance Party
Hire the Best Online Entertainment Ideas for Your Virtual Break
Hire the Best Virtual Keynote Speakers
Hire the Best Team Building Activities and Virtual Game
Hire the Best Ventriloquist virtual event
Hire the Best Virtual Wellness Activities for Work
Hire the Best Virtual Visual Art
Hire the Best Sommelier and Mixologist for your Virtual Beverage Making
Hire the Best Virtual Christmas Party Entertainment
The Best Virtual Comedy Show

A virtual comedy show merges the best comedians with technology to create an entertaining presentation for employee events to nonprofit fundraisers.

Hire the Best Virtual Christmas Party Entertainment

Planning a virtual holiday party?   We have put together a list of the best virtual entertainment.

Hire the Best Virtual Magic Show

Planning a virtual holiday party?   We have put together a list of the best virtual entertainment.

Hire the Best Virtual Mentalist Show

virtual mentalism show is highly interactive and includes virtual magic. The virtual mentalist engages the audience individually and as a group.

Celebrate The New Year with a Post-Holiday Celebration to Kick Off 2021

Planning a virtual post-holiday eventOnline Holiday parties were new in 2020, we have put together a list of the best post-holiday entertainment for your remote teams to celebrate the New Year.

Best Interactive Virtual Magic Show under $5000 b

Looking for the best virtual magic for your online event? Online magic shows merge interactive virtual magic with technology to create a captivating presentation that forces audiences to re-examine what’s possible in today’s digital world.

The Grable Group
Malcare WordPress Security