Looking for fundraising event planning tips to help you organize a successful event? We got you covered. In the following lines, you will find expert advice which will make your work more efficient, your event more appealing and reaching your goals easier.
Let’s get to work!
#1 Clearly Define Your Audience
Starting your planning by clearly defining your audience will help you a lot. Your entire event should then be shaped according to your audience’s preferences.
Aspects like the style of fundraising, the type of the gala, the theme, the budget, the venue will be easier to choose. Even the entertainment will be easier to pick.
#2 Fundraising Event Planning Tip: Be Realistic
As you proceed with your work, it is vital to know what you can and can’t do. Setting up your targets and achievements should be stated as SMART objectives.
SMART stands for:
#3 Set Up an Estimated Financial Plan
Estimate the funding you expect to receive from sponsorships and ticket sales. Then figure out how much money you believe your event will raise from different fundraising tactics like:
- Ticket sales
- Live auction
Then write down all expenses you foresee, so you can highlight items and aspects towards which sponsors can contribute. Partnering with local brands and businesses helps your organization with funds and resources while providing them excellent exposure.
#4 Fundraising Event Planning: Maximize Attendance
The more people you is get at your event, the higher the chances you will achieve your targets. Besides funding to support your cause, pleasing your audience will also ensure continuity for your organization.
Booking the right type of entertainment raises attendance. It’s one of the most popular fundraising event planning advice from the experts.
Head on to The Grable Group’s dedicated section for fundraising entertainment to see what are some of your best options. Any of those entertainers will give extra oomph to your event and will turn it into a memorable experience.
#5 Use Social Media
Create your marketing plan early on and be sure to include social media. Facebook, Instagram, LinkedIn, Pinterest, Twitter – they all are great marketing channels. Additionally, they are free to use.
Think of a creative campaign which will create much buzz around your event. Add video to your promotions, as rich media is prevalent these days. You can do live streams on almost all social media networks.
#6 You Will Need Volunteers
Make sure you add volunteers on your fundraising event planning checklist. You will not be able to take care of everything, especially not on the date of the event.
Volunteers can even help you in the planning phase. Delegating some of the responsibilities is just an efficient way of organizing a successful event.
However, since they offer their time for free, be sure you give them tasks they enjoy to carry on and do your best to inspire them with the knowledge they are working for the greater good.
#7 Practice, Practice, Practice
On the event day, everything needs to work smoothly. To achieve that, you should ask for one test run.
Have your hosts and key speakers – mostly everyone except your guests – run through their presentations. Doing this will also let you test the technological infrastructure and fix any issues which might affect your guests’ experience.
Wrapping It Up
Fundraising event planning shouldn’t be stressful or overwhelming. Follow the tips presented above, and you will be an expert organizer in no time.
The Grable Group is a booking agency, and entertainment company focused on delivering high-quality professional services for event organizers. If you have any questions, feel free to get in touch with us online or simply call us at 1-615-283-0039.