5 Things You Can Do To Make Your Fundraising Event More Attractive in 2021


Written by Tim Grable

November 21, 2019

There is no universal recipe to guarantee your virtual fundraiser will be 100% successful. However, there are some factors through which you can tilt the odds of success in your favor.

In the following article, we will go through a few ideas you can try to make your event much more appealing to potential participants and donors.

1. Transition to a Virtual Fundraising Event

One of the best fundraising tools for nonprofits are virtual events. They are an excellent alternative when events are canceled due to extenuating circumstances, such as loss of venue, public health concerns, weather, etc. A virtual fundraiser is an online-only event with people connect remotely from wherever they are, instead of gathering in person. The virtual event can be live-streamed, or one that people participate and engage with on their own time. This type of online charity event can take place over the course of a few days, rather than on a single day, which makes them much more convenient for your supporters to donate to your cause. An online fundraiser is the perfect fundraising option all-year-round, not only as a plan B for raising money in times of crisis.

2. Your Event Could Use More Dancing

Dancing is both an art form and a sport, it is aesthetically pleasing, and it also has much depth. It can deliver a powerful message to the audience, so whether you’re an observer or a performer, dancing always elicits powerful emotions.

As an event organizer, you shouldn’t miss out on the chance to base your event around a dance thematic.

4 Things You Can Do To Make Your Fundraising Event More Attractive in 2020

For your fundraising event, you can go ahead and organize a dance competition, where participants get to showcase their talent on stage. Conversely, you can also opt to hire a professional dance group to perform in front of the audience.

This has the potential to draw in many participants for your event. With shows such as World of Dance and America’s Got Talent bringing dancing into mainstream attention, people would be stoked to see amazing dance performances live.

3. Turn up the Music

There’s nothing better than good music to settle the atmosphere and uplift the spirits. Music dramatically influences people’s mood, and having the right kind of music for your fundraising event can guarantee its success.

When done right, a benefits concert can yield excellent results, having the potential to draw a large number of participants and to incentivize them to donate.

If you can have high profile musicians on stage, you would be even better, as a celebrity is bound to have higher chances to draw more prominent audience support.

music instruments

4. Off to the Races

Make your event more interesting by going back to the basics. Fundraising events that involve a lot of audience activity are very popular nowadays.

These types of events or other similar active fundraisers can be some of the most lucrative projects, as they can bring in a substantial number of participants.


The inherent social nature of these events allows you to organize races or other types of competitive events. With this in mind, you should consider organizing a walkathon, marathon, or bike ride.

And every competition should have a grand prize which will make things more interesting for your guests. To make things even better, you can crowdfund this final prize and pledge to donate a percentage of it.

5. The Fastest Way to Someone’s Heart

Nobody can say no to the chance to sample some excellent dishes or beverages. Tasting events are a fundraising classic, and to this day, they are still entertaining and engaging.


Whether your event is about showcasing different flavors of chocolate, cheese, or wine, guests wouldn’t say no to the chance to taste something that will make their taste buds explode.

To make your event more enticing, you can have professionals such as a sommelier or a chef to showcase their products to give the attendants a more rounded experience.

Furthermore, you can have a professional entertainer to perform live on stage while your guests are wining and dining, to create an enjoyable atmosphere.

Let Your Fundraising Event Shine!

There are many ways in which you can make your event more exciting and attractive for your guests, and we have barely scratched the surface with the suggestions presented in this article.  One of the most popular options in 2021 is an online fundraiser.

Regarding what we have mentioned in this article, we can help you get in touch with some of the best performers in the industry.

All you need to do is to call us at 615 283 0039, and we can help you with all the necessary arrangements.

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