The Ultimate Product Launch Event Checklist You Have to Use

plan, todo, list

Written by Tim Grable

March 18, 2017

Your product might not be ready yet, but you need to start thinking about the launch in advance. If the product you are working on is going to be amazing, then why not the launch be the same way?

Rest assured, we have got you covered. While you were busy working on your product, we went ahead and created this product launch event checklist. That way, you will have a stress-free event because we will make sure you do not forget anything.

Your Product Launch Event Checklist

The Ultimate Product Launch Event Checklist You Have to Use in 2017

1. People

It is essential not to forget anyone important among your guests. Make sure you start creating the list ahead of time and update it regularly. It should include media, industry experts if needed, potential investors, partners, and clients.

2. Entertainment

Depending on the type of product you are launching or the theme you go for, you will also need entertainment.

If your event is going to have a business vibe, then you can hire a leadership speaker. If it is a more laid-back event, then you can hire an entertainer or an artist who can break the ice before the actual launch.

3. Food

Your product event will probably last for a few good hours, so you would not want for your guests to get hungry, or worse, leave your event to get some food.

Find a good caterer who will be able to satisfy all sorts of preferences. You should be prepared in case some guests are vegetarian, vegan or have allergies to certain ingredients.

4. Logistics

You cannot forget about logistics on your product launch event checklist. Lights, sound, stage, chairs, tables and laptops – you have to make sure you have everything you need so your event will run smoothly.

We also recommend being prepared with a backup, in case a laptop, the microphone or the video projector stop working.

5. Live demo

When launching a product at an event, you should always do a live demo of what it can do, even if it is not a physical product.

That way, you’ll be able to convince your audience and your guests of how amazing it is. Also, they will understand how it works much easier since the explanation will come directly from you.

6. Freebies

free, tag

If you do not have the budget, you do not have to go all out and buy expensive gifts for your guests. In fact, it would be much better if you could give them a sample or a discount for your newly launched product.

7. Social media

To get the most out of your launch, you want to make it viral. What better place to do this other than on social media?

Let your guests know they can use a certain hashtag and post pictures or updates on their social media profiles. You can even organize a contest and give a prize to the post which received the most engagement.

Here’s to Exquisite Events

We hope our product launch event checklist is going to help you organize the best events this year.

If you want quality entertainment for your events, please know you can always rely on our services. Feel free to contact us anytime or give us a call at (615) 283-0039.

You May Also Like…

5 Engaging Entertainment Ideas for Your Next Virtual Event

5 Engaging Entertainment Ideas for Your Next Virtual Event

With virtual events becoming more popular, organizers are looking for ways to add more programs and activities to surprise their guests pleasantly. However, it won't be an engaging event if there isn't any entertainment involved. And people will have a much positive...

read more
The Best Virtual Team Building Activities
Hire the Best Corporate Virtual Event Ideas (Under $3500)
Hire the Best Virtual Magic Show
The Best Virtual Entertainment (under $7500)
The Best Virtual Magicians (under $7500)
The Best Virtual Comedy Show (1)
Hire the Best Virtual Mentalist Show
Hire the Best Virtual Opener for Your Online Conference
Best Virtual Awards Ceremony
Hire the Best Musicians for a Virtual Concert
Hire the Best Virtual Dance Party
Hire the Best Online Entertainment Ideas for Your Virtual Break
Hire the Best Virtual Keynote Speakers
Hire the Best Team Building Activities and Virtual Game
Hire the Best Celebrity Chef
Hire the Best Virtual Wellness Activities for Work
Hire the Best Virtual Visual Art
Hire the Best Sommelier and Mixologist for your Virtual Beverage Making
Hire the Best Ventriloquist virtual event
Hire the Best Virtual Entertainers from America's Got Talent
The Best Virtual Comedy Show

A virtual comedy show merges the best comedians with technology to create an entertaining presentation for employee events to nonprofit fundraisers.

Hire the Best Virtual Christmas Party Entertainment

Planning a virtual holiday party?   We have put together a list of the best virtual entertainment.

Hire the Best Virtual Magic Show

Planning a virtual holiday party?   We have put together a list of the best virtual entertainment.

Hire the Best Virtual Mentalist Show

virtual mentalism show is highly interactive and includes virtual magic. The virtual mentalist engages the audience individually and as a group.

Celebrate The New Year with a Post-Holiday Celebration to Kick Off 2021

Planning a virtual post-holiday eventOnline Holiday parties were new in 2020, we have put together a list of the best post-holiday entertainment for your remote teams to celebrate the New Year.

Best Interactive Virtual Magic Show under $5000 b

Looking for the best virtual magic for your online event? Online magic shows merge interactive virtual magic with technology to create a captivating presentation that forces audiences to re-examine what’s possible in today’s digital world.

Do NOT follow this link or you will be banned from the site!
Malcare WordPress Security