Virtual Event Best Practices: How to Engage Your Guests

Written by Tim Grable

April 17, 2021

Virtual events have gone from being a niche of the event industry to becoming an integral part of how meetings and company activities are being carried out.

Online events won’t go away any time soon, so learning a thing or two about them will help provide a more engaging experience for your attendants.

This is why, in this article, we will give you a glimpse of some of the best practices in how to make your virtual event more engaging, as well as provide you with a few practical examples of how to do it.

Engage Your Guests and Provide an Educational Experience

People won’t say no to the prospect of learning new things. It’s safe to say that they will be more eager to participate in your event if something helpful to learn from the whole experience.

We recommend hiring a virtual speaker to discuss various topics that your guests will be interested in learning about.

Perhaps your group is interested in learning more about emerging tech trends, or maybe they’d like to hear some words of encouragement to help them get through tough deadlines.

You can do a bit of research beforehand and find out what they’d like to explore, and you can hire the speaker based on the criteria.

Channel the Inner Artists and Engage Your Guests

We all have a bit of an artistic leaning, and if it were to be stimulated, it might lead to some amazing creations. As an organizer, you can have your online event include a segment that appeals to the attendees’ artistic sensibilities.

You can work with an art coach to tutor and guide the viewers on how to make various artistic renditions.

Painting and drawing are two clear examples that are universally appealing, being two artforms that everyone can easily try out.

Virtual Event Engage Your Guests

Go for Something Practical (and Delicious)

Cooking is a very useful skill throughout life, and it’s widely appreciated on the internet. During a virtual event, your guests will be ecstatic about the promise of learning new recipes and how to cook them.

To achieve this, you can hire a celebrity chef who can take the viewers through the entire process of cooking a selection of recipes.

Viewers that are up for a challenge can take their laptop into the kitchen and even follow the chef’s instructions in real-time.


Set a Certain Mood with the Help of Music

Music has the power to appeal to our deepest emotions, and it can make people more eager to engage in various activities. When organizing a virtual event, one of the best practices is to pay extra attention to the music.

There is a wide variety of activities involving music that you can try out for your event. A few examples include hiring a musician or a band to play for your guests, hosting a virtual karaoke party, or having a sing-along session.

Entertainment Is the Best Bet

Sometimes the best way to engage your guests going is to give them a good laugh. People will be more comfortable and willing to engage more in an informal environment, and a comedy experience is the exact thing that can get them out of their shells.

For your event, you can hire a stand-up comedian to perform for your guests. To leverage the results of the heightened mood, you can have the comedy show as an event opener or as a break segment in between the main activities of the event.

Ideas for a Virtual Event

One of the best practices in organizing virtual events is to work with professionals to provide experiences that will engage your guests. With their help, you add a human touch to the events, which will go a long way in making the experience feel more organic.

At Grable Group, we can help you find the ideal performer to fit your event’s audience.

Give us a call at +1 615 283 0039, and we will help you get in contact with some of the industry’s top performers.

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