How to Organize Different Types of Corporate Business Events in 2021

people, audience, event

Written by Tim Grable

February 24, 2017

There are multiple types of corporate business events, and each one of them has its own set of challenges. Basically, they are obstacles you will have to face if you don’t hire a professional events organizer.

If that’s the case, here is what you should know about the most popular types of business events


How to Organize Different Types of Corporate Business Events

Conferences are professional events. They are targeted towards employees, managers or partners. They can be organized for training purposes or to present different scientific works. Here are the main elements you need to take care of:

  • Location
  • Costs/Budget
  • Accommodation
  • Conference room and logistics

When it comes to location, make sure the attendees don’t need to travel a full day. The city has to have an airport and easy access.

Accommodation is another thing you need to consider. Provide a place to stay for the night to all the people attending the conference. Do this regardless of the number of days/hours the corporate event lasts.

The budget needs to cover absolutely everything – from coffee breaks to renting different equipment for the conference room.

Make sure there are enough seats for your guests. Also, find out if the speakers need to project their presentations on a big screen. If the answer is yes, ask the location manager if there is such a possibility. Otherwise, you need to bring your own screen and projector.

Networking Types of Corporate Business Events

people, networking, network

Networking events are popular amongst business owners and managers. They are usually organized like black-tie galas. Here’s what you need to take care of:

  • Location and accommodation
  • Budget
  • Catering
  • Logistics
  • Entertainment

These types of corporate business events include an entry fee. Business owners or managers pay for the opportunity to meet other experienced people like them.

When you want to organize such a corporate event, plan ahead. Start organizing everything a year earlier than the event. The first invites are usually sent six months before. By that time, you need to have things in order.

Networking events are usually held in the city the organizer has targeted. The location is usually a hotel or a restaurant. Make sure it can accommodate all your attendees and more.

Catering has to include drinks and food. Logistics are generally determined based on the type of entertainment for corporate business events you chose.

A good events organizer would recommend a speaker like Steve Anderson as entertainment. He is a seasoned business and technology veteran. His talks are about using technology in a practical way.

Product Launch Events

people, audience, event

New products launch events offer the chance to see and test the product before it’s officially available to the public. Here’s what you need to establish:

  • Budget
  • Venue
  • Timing
  • Food
  • Marketing
  • Entertainment

Product launch events’ size depends on the product itself. In fact, every single detail needs to be scaled accordingly. If it’s a new car, the event needs to be big. If it’s a local niche product, you can keep it small.

When it comes to entertainment choices for different types of corporate business events, head over to The Grable Group.

We are a booking agency and entertainment company that can offer you access to a select pool of speakers.

Each one of them is perfect for a different type of event. We can also help you or your team with guidance or marketing servicesFeel free to contact us online to learn more about how we can help you.

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